WHAT IS DUCHESS?
With minimal setup, DUCHESS intelligently asks questions based on verbal responses, and provides transcripts and an analysis portal. This can be used to gain feedback on organisational change programmes, provide customer analysis insight, or be a part of employee engagement activities.
WHY USE DUCHESS?
Feature | Surveys | Interviews | DUCHESS |
|---|---|---|---|
Infinitely scalable | ✔ | ✔ | |
Low cost | ✔ | ✔ | |
Unbiased questions | ✔ | ✔ | |
Automated transcription | ✔ | ✔ | |
Capture detailed, honest answers without judgment | ✔ | ||
Questions that adapt to the interviewee | ✔ | ✔ | |
More data with follow-up questions | ✔ | ✔ | |
Engaging and surprising | ✔ | ✔ |
HOW DOES IT WORK?
The interviewer puts seedling questions into DUCHESS
DUCHESS asks the interviewee the initial seedling questions
The interviewee responds to the questions
Analysis your data with DUCHESS's help
Once interviews are completed, DUCHESS aggregates all responses
An AI engine analyses a response and generates content for a follow-on question
RESEARCH USE CASES
POLLING AND POLITICAL ENGAGEMENT
Effectively capturing the voting intentions or political leanings of hard-to-engage demographics can be expensive, time-consuming and sometimes ineffective. By deploying DUCHESS, those factors can be mitigated, enhancing reach and producing representative insight.
EMPLOYEE ENGAGEMENT
Workplace satisfaction is critical for optimal organisation performance. However, capturing this on a large scale is resource-intensive and can lead to employees holding back on vital insight. The use of DUCHESS allows employees to anonymously and freely detail their experiences.
CUSTOMER EXPERIENCE
Survey fatigue happens when customers become disinterested in completing them. This often comes as a result of poor survey design or questions that simply do not capture customer interest. With DUCHESS's ability to ask intelligent follow-on questions, organisations can more effectively understand the things that matter most to its customers.
ETHICS
DIEM Analytics has worked with independent experts to understand and continuously improve the ethics of DUCHESS, including accessibility, transparency and accuracy. User feedback includes views like “I can be honest and it’s not judgmental. I’d be worried about being that open with a human”.
That level of user trust and openness brings with it a need for responsible use, which is why results are anonymised.
VIEW A DEMO
Contact us here to view a demo.